Giti Tires The Driving Force Behind the Thrilling Idemitsu Super Endurance Southeast Asia Trophy 2023

BURIRAM, Thailand, December 26, 2023

In the world of motorsports, where the synergy between man and machine is tested to its limits, the Idemitsu Super Endurance Southeast Asia Trophy 2023 stands as a testament to the relentless pursuit of excellence. Held at the prestigious Chang International Circuit in Thailand, this event is more than a race; it’s a 600-minute saga of endurance, skill, and technology. At the heart of this high-octane narrative is Giti Tire, whose role as the official race tire supplier for three key classes at the event underscores the critical importance of tire technology in the realm of motorsports.

The Challenge of Endurance Racing

Every member of the racing crew is put to the test in the Idemitsu 600 Super Endurance event. The tire becomes more than just a component of the car in this exhausting race against time and nature—rather, it becomes an essential component in the winning strategy. The world’s best endurance racers and the technology they depend on can put their mettle to the test on the Chang International Circuit, which features challenging curves and fast sections.

Giti Tire’s Role in the Race

Giti Tire’s participation in the Idemitsu Super Endurance Southeast Asia Trophy is evidence of their dedication to racing and their search for tire manufacturing technology progress. Giti Tire’s Head of International Marketing, Ms. Shiroo Chia, says, “Motorsports remains a core interest of Giti as the extreme conditions of the races and skill of the racers allow us to gain invaluable data which is then used to improve the products we bring to market.”

This commitment is echoed by Mr. Ge Feng Lei, General Manager (R&D – Motorsports) at Giti Tire, who emphasizes the importance of real-world testing and driver feedback in the development of their motorsports tires. The company’s dedication to excellence is evident in their tire selection for the event: Class D2 will feature the GitiCompete GTR1, while Classes D3 and D4 will be equipped with the GitiCompete GTR2 Pro.

In Collaboration with Top Drivers

Months in advance, preparations were made for an event of this magnitude. Giti engineers traveled to Thailand in November 2023 with the goal of closely collaborating on tire development and selection with two of the country’s best drivers, Weerachat Piyawarangkul (Kong) and Aniwat Lommahadthai (Mai). In order to evaluate the GitiCompete GTR1 and GTR2 Pro tires on a Honda Integra and Toyota Vios, respectively, extensive testing was conducted. In order to adjust the tires for maximum performance on race day, the input from these sessions was extremely important.

A Focus on Sustainability

An interesting facet of this year’s event is the participation of Akio Toyoda, Chairman of the Executive Board of Toyota Motor Corporation, who will be racing under the alias Morizo. Toyota’s commitment to “carbon-neutral racing” is exemplified by their entry of three vehicles in the Rookie Racing category, two of which use carbon-neutral fuel and one powered by a hydrogen engine. This move aligns with the growing trend in motorsports towards sustainability and environmental responsibility.

The Impact of Tire Technology in Motorsports

It is impossible to exaggerate the importance of tire technology in motorsports. Since the tires are the only point of contact between the car and the track, how well they function is a major factor in how a race turns out. The process of creating racing tires includes

a precise blend of science and engineering, focusing on elements such as grip, durability, and adaptability to diverse track conditions. In endurance racing, tire innovation and dependability are critical since tires have to endure long stress intervals and a wide range of track conditions.

The GitiCompete GTR1 and GTR2 Pro tires are prime examples of such innovation. These tires are designed to deliver consistent performance, ensuring that drivers can maintain optimum control and speed throughout the race. The selection of these tires for different classes in the Idemitsu Super Endurance Southeast Asia Trophy reflects their versatility and capability to meet the unique demands of each class.

The Value of Motorsports for Giti Tire

Giti Tire uses racing as a vital testing ground for their products, not merely as a way to promote their brand. The harsh racing environments yield priceless information that propels tire technology’s ongoing advancement. Not only does this data help their racing tires, but it also affects how their passenger car tires are developed. Giti Tire guarantees that its customers receive tires that are tested in the most extreme circumstances by testing their goods to the absolute limit on the racetrack.

Giti Tire: A Global Player in the Tire Industry

With its headquarters located in Singapore and its operations spanning over 130 countries, Giti Tire has expanded to become a multinational company with over 30,000 employees. It was founded in 1993. Their global network of research and development facilities, which includes locations in China, Indonesia, the USA, Hannover, Germany, and the well-known MIRA site in the UK, all contribute to their dedication to innovation.

About the Idemitsu Super Endurance Southeast Asia Trophy

Organized by the Three Crowns Racing Project, the Idemitsu Super Endurance Southeast Asia Trophy is a pinnacle event in the regional motorsports calendar. Held from December 22 to 24, 2023, the event features a range of classes including D2, D3, D4, D5, NZ, and two One Make Races – the Lady OMR and Yaris OMR. The highlight of the event is the 600-minute endurance race around the Chang International Circuit, where teams of up to six drivers battle for supremacy.

The event is not just a race; it is a celebration of motorsport culture, showcasing the synergy between drivers, their machines, and the technology that binds them. It is an exhibition of endurance, strategy, and the relentless pursuit of speed, making it a must-watch for motorsport enthusiasts around the world.

Gazing Forward

With the Idemitsu Super Endurance Southeast Asia Trophy 2023 drawing near, Giti Tire and the teams they sponsor are in the spotlight. The partnership between Giti Tire and the competing teams embodies the essence of motorsports: an unwavering pursuit of perfection where each lap, each turn, and each tire demonstrates the commitment and passion that propel this activity. This competition, supported by Giti Tire and the courageous individuals who take to the track, is not simply a race against the clock or other competitors, but also a race towards the future of automotive greatness.

Go to superturbothailand.com, the official website of the Idemitsu Super Endurance Southeast Asia Trophy, for additional information.